To achieve this, I started by conducting extensive research into the target audience and their needs. Based on my findings, I created wireframes and prototypes that featured a simple, yet engaging design approach that would resonate with the app's target audience. The login and sign-up screens were designed to be straightforward and user-friendly, with a minimalistic design that emphasized ease of use. The app's key features were presented in an easy-to-understand format, with clear and visually appealing illustrations that conveyed the benefits of using the app.